Wednesday, July 8, 2015

Five Things That People Want From Movies

What are you looking for in movies? Is it the story? The action sequences and the special effects? Or how it affects you in a way that you become emotionally invested in the characters in the movie? Are these simply your expectations, or will you go home and feel like empty-handed or cheated if the film does not deliver? If you’ve answered more seriously than anticipated on these questions, then you must truly have an eye for cinematic storytelling and a hunger to be satisfied by films with good tone and taste.

Personally, I think that the average movie-goer has universal hopes when they go into movie houses and watch the films they’ve read on newspapers and magazines, listened to on the radio, or seen on TV that came from the marketing arm of the movie studio that created them. The main goal for filmmakers is to keep the audience interested, because if they fail on that part, then people will have a bad impression on them. The result will most likely be that people won’t want to watch films with the director’s name attach to it, and to the more careful observer they might mark the producers and the movie studio itself, God forbid!

To the filmmakers who are reading this blog, I can understand that this may feel a bit odd and even like taking you back to school, but it’s really not. For the rest, however, this is a good information to fix your bearing if in case you want to have a good set of expectations – this blog can be your guide. Whether you’re going to watch a big budgeted film or just those that focus on the story more than the climatic effects of CGI and explosions, you will need to take these five important things into consideration:

  • Take the Audience to an Adventure. Try not to fall into the common mistakes that filmmakers make, where they seem to confuse the audience more through a maze of satirical redundant scenes that are all too familiar. Allow them to discover the “Easter eggs” (not related to superhero films) for themselves! You can guide them to a completely new place, person, or thing. You can also delve into their subconscious mind by letting them experience the beauty of a certain object or the aesthetic nature of something.
  • Get them to Invest not just on Movie Tickets but their Thoughts and Emotions as well. It’s not uncommon for films to explore human emotions as well as their conscious and subconscious mind, but attempting to manipulate the audience into it can backfire and cause them to lose interest in the film altogether. Again, as with the first point of this blog post, you must allow the audience to explore the film on their own. The more surprises and twists you put in there, the better! Joy, sadness and fear are perhaps the easiest emotions to convey in films, I think we’ve been able to make people laugh, cry and get frightened in their cinematic experiences. The more complex the emotion is, the more difficult it becomes for people to relate to it, and a clever screenplay and director is required in order to successfully accomplish it.
  • Help People Understand what the Story is About. Remember that your audience are not all psychologists or rocket scientists, so even though you’re making a movie about gene splicing, try to explain it to them in a much more comprehensive manner without all the technical jargons.
  • Deliver Fun and Surprises. Unexpected plot twist that will send shivers down their spines as well as giggles is a good way to start. Go the extra mile by adding beauty and different desires of the characters and make the audience want to own those qualities as well.
  • Give them an Experience that will Transform their Lives. This can be either for the viewer or for the characters on screen (and thus potentially replicated by the viewer too)/ I’ll go out on a limb and say that TV and movies are actually tools for mind conditioning; now it’s up to the filmmakers to use it for a good thing or the opposite. If your movie is about righteousness, then show it through the characters and make people want to be like those characters they see in the film. If it is a dark tale that can affect people negatively, then try to focus on how undesirable these qualities are.

It’s surprising sometimes at how many opportunities we miss when we forget how to entertain and inspire audiences, because we became too ambitious in our filmmaking projects. By taking a moment to reflect on our work and retracing our steps we find treasures that helps us make a better film.

Thursday, October 2, 2014

Different Deep Sea Explorations

Humans might be the most curios and questioning living creature in this planet. They possess the urge to know what the things around them are. What are those things there? How do these things work? How did these things began, and questions of the like that satisfies human curiosity. Proof of this natural trait that human beings possess are the different kinds of explorations, be it beyond the sky, underground, inside a body (humans or animals), plants and even in the depths of the sea. And speaking of which, this article is will be tackling about one of humanity’s pride - exploration, the “Deep sea exploration” or to be more specific, “The different deep sea exploration.”

What is a deep sea exploration? Well, for all of us to know, a deep sea exploration is the means of scientists, particularly explorers, to gain information on the conditions of the sea-bed physically, chemically and even biologically. Unlike geographic explorations or research, deep sea exploration is just a rather recent activity by humans. This is because unlike researches on the surface of the earth where access to most places is relatively easy the ocean is not their natural habitat. Humans are limited to the things that they can do. And also humans don’t have the capability to withstand the pressure under water which is several hundred pounds per square inch (PSI), enough to crush your lungs like a balloon. These are also financial reasons as deep sea explorations are costly. But even with these limitations, it still didn’t break the will of some people who braved the unknown and knowing full well of the certain dangers that they’ll be facing. 

It simply didn’t stop humans from wanting to gain every bit of information there is to get. Since deep sea explorations are fairly recent; there were only two deep sea explorations that have ever been accomplished. The first was over a hundred years back and were called the Vikings and the second recorded exploration of the deep sea was called the Deepsea Challenge.

Vikings were a group of seafarers who raided and terrorized Europe from their Scandinavian homeland and trade it from their homeland. Maybe at this moment you are confused by how these Vikings became the first deep sea explorers. This is because; Vikings specifically that was led by Eric the Red did had a contribution in the deep sea exploration. This contribution was the “sounding weights”, the “sounding weights” are special equipment that is used to measure the depth of the sea and take samples from the sea-bed. The sounding weights are of course a weight in which is made of lead attached to a very long rope. Once the sounding weights reached the sea-bed it is then pulled from the water along with it the sediments it had collected. After the weight has been retrieved, the depth of the sea will then be measured using a man’s arm span from fingertip to fingertip. A full arm span of a man is called a fathom, that is how Vikings estimated the depth of the sea and that is also how Vikings contributed to the deep sea explorations as the first sea explorers from Scandinavian Europe.

The last and most recent deep sea exploration was the “Deapsea challenger”. The Deepsea Challenge first mobilized on March 26, 2012 led by James Cameron in partnership with National Geographic and explored the depths of the Mariana Trench. The Mariana Trench was located about 200 miles from Guam and has a depth of 1,500 miles (2,400 kilometers). The goal of the team led by James Cameron was to learn from every gathered data from the trench. The equipment used was a submersible complex of 24 foot in length (7.3 meters long) with an arm-like mechanism to grab things and fully equipped with cameras inside and out. It is said that this exploration will lead to many possible discoveries particularly on detecting natural disasters like tsunamis, underwater volcanic eruptions etc.

Humans have only explored 5% of the totality of the ocean on earth. Man has gone outside of earth’s atmosphere before even exploring the majority of the earth’s deepest oceans. Imagine the possibilities if humans will explore most of its territories, especially the depths of the seas. The discovery from all of these can help cure complicated diseases or foresee the occurrence of natural disasters. Or technologies from these explorations can be used to further give other explorations hints on how they would do things. Just imagine the possibilities.

Evaluating the Ebola Crisis in Africa: How Soon can They come up with a Vaccine?

West Africa is one of the most affected area with the wide spreading disease Ebola virus. The occurrence of the virus began at Guinea in December 2013 but the virus was not detected until March 2014. Researchers said that the first human case of Ebola Virus started from the 2-year-old boy and died last March. The mother of the said child, his little sister and his grandmother then became unwell and died. Since then, people get infected and the virus spread to other villages. In the fifth of September 2014, The World Health Organization and Centers of Disease Control stated that it was around 3685 assumed cases with 1841 deaths.

There are so many difficulties faced attempting to stop the outbreak. Lack of medical equipment and medical personnel as well as lack of soap and water for disinfection are one of these difficulties. Lack of water and sanitation in the area is the most serious thing that made the condition worst. Many hospitals stopped their operations due to lack of staff and afraid of the virus among their patients and other employees that are infected.Medical community is exerting effort heatedly finding the best solution to it. Many organizations and international bodies have donated more funds and gather workers to assist and some charities are also helping in the area.Even political and public health leaders show their sympathy to address the mishap by visiting the region.

World Health Organization agreed from their two days meeting that the blood of Ebola virus survivors can be used to help the infected people to be treated. They all decided that the blood therapies and convalescent serums is a great help to the victims of Ebola virus.There are two vaccines identified and safety results from trials may be available within weeks. This vaccine would be given to health care workers because they are believed to be the most exposed to the disease. Dr. Marie-Paule Kieny an assistant director of World Health Organization said to change the mind setting of everyone from no hope to a realistic hope. The doctor also added that nearly 200 scientist, ethicist and clinicians all over the world had agreed to identify the most promising vaccines and possible treatment and effective strategies for testing them. 

The two vaccine that is not yet tested in human will undergo initial testing to small number of volunteers in Britain, United States and Mali. The prioritization plan of ethicist is that if the initial testing of vaccines were successful it should directly be given to health workers and other staff in West Africa. It is also important to monitor the results to make sure that vaccines were not dangerous and will not cause people prone to the disease. More than 10,000 doses of one vaccine may be presented by the end of 2014. These vaccines were being tested by its developers from GlaxoSmithKline and the United States National Institute of Health and British Consortium.

UN secretary General Ban Ki-moon said to the reporters that the United Nation is making an Ebola Crisis Center. He also said that the number of cases is rising exponentially and the spreading is fast than the response and people are frustrated that it is not being controlled. He added that the goal is to stop Ebola from spreading and this can be done if the urgent response is done in the affected countries and by the international community.

The director of the U.S National Institute of Allergy and Infectious Diseases Dr. Anthony Fauci and other doctors agreed that one way to control the epidemic are some interventions, like health care workers in the field, protective gear, medical care and fast tracking of infected person.

With the vaccine and with the blood from the virus survivors, the problem might be responded directly fighting the disease. But with the number of survivors and with the number of infected, the amount of blood is not enough with the limit of blood amount that can be taken from the survivors. The Ebola patients want a faster response to cure them. They want a chance to be cured. Avery minute is wasted!

Saturday, June 21, 2014

Improve your Website with these Top 3 SEO Tips

In the past entrepreneurs fought for market competition by creating video ads for TV, audio ads for radio and text ads for print media. Today there’s that thing called SEO or “Search Engine Optimization” and it is better than old school marketing – way way better.

This generally means more traffic to your site/ SEO, in a way, is just like ancient ads – they saturate the market for a certain business as much as possible – except this time it is done on the web. The rationale behind this is to get as close to the first page of search engines like Google and Bing as possible, so that when users make a query your site will be listed first, which will essentially give you more customers.

Of course there are serious web masters who can do SEO like a Jedi. But did you know there are some basic SEO stuff that you could do and has been proven to work also?

These 3 SEO tips should get you started:

Use Keywords

Now the first thing to know about SEO is to find out where your website ranks among popular search engines. And oh yes, you will also need to first create a website before do a page rank check otherwise it will not work. A new site will usually rank as far as 14 millionth – that’s 13.99 million ranks from the first rank!

Once you’ve figured this out, then you need to choose a niche where you will base your website on. If you’re on the wrist watch business, then you should probably name your site with something that defines wrist watches. After that you’ll need to do a keyword research. Find all relevant keywords to “wrist watch” and select those with the lowest competition rate, because the higher ones will be very difficult to use as thousands of established websites are already using them.

Compile all the keywords in a spreadsheet for later use and remember, never use too much on your website or the content you’ll create. This is because you will be penalized by search engines for keyword stuffing and instead of getting ranked you’ll be banned.

For instance your keyword is “rado watches,” you can sprinkle it throughout your website (i.e. the home page description, the about us page, or on the content itself). Basic SEO guidelines suggests that you use a keyword between 2-5 times per paragraph in your content. Anything more than that is suicide.

Create High Quality and Engaging Content

Remember all those keywords that you saved in a spreadsheet? Well this is what you’ll use it for! So, write great content, use keywords appropriately and upload them on your website. Content is great is your website has a blog on it because you’ll be able to use these keywords more often.

Aside from the content for your website and your blog you will also need to syndicate your articles in order to market your website more. So this is like old school advertising and you’re using the blog posts as a TV or radio ad to tell the world that you’ve just created your website and it has lots of good stuff on it that people want to see. Continue reading to find out more about why you’ll need to syndicate your articles.

Don’t Forget to Create Backlinks to Your Main Site

Article syndication is nothing more than submitting articles on article directory sites to drive web traffic to your site. In this case; however, the keywords that you used becomes the “anchor text” in which you embed the link to your webpage, so that when people read your articles and they hover the cursor over the anchor text they can click it and instantly visit your website.

The more visitors your website gets the higher you rank in search engines and you will get more potential customers who will buy your wrist watches. So now you know basic SEO.

Wednesday, June 11, 2014

Tracy Morgan Caught in a Car Accident and in Critical Condition

The highway crash that killed a New Jersey comedian and injuring actor-comedian Tracy Morgan is being blamed on a truck driver's lack of sleep.

Morgan, although in critical condition, is now recovering in a hospital but he will spent weeks in there before making a full recovery. Also authorities said on Monday that the truck driver responsible for the accident has not slept for over 24 hours.

After posting a $50,000 bail bond, Wal-Mart trucker Kevin Roper, of Jonesboro, Georgia, is now out free but he is expected to make a court appearance tomorrow, Wednesday.

According to the police report Roper – who may have been already snoozing – did not slowed down on a traffic intersection, causing his big rig to smash into the back of a limo bus where Morgan and fellow comedian James "Jimmy Mack" McNair plus 3 more passengers were riding in. McNair was killed instantly while Morgan and the other 3 passengers were all in critical condition.

If a person is consciously operating a vehicle despite lack of sleep and causes injury or death in an accident, then that person can be charged with assault by auto under New Jersey law. Roper has been formally charged with four counts of assault by auto as well as death by auto.

Two of three northbound lanes had been closed about a mile away from the accident area according to a turnpike authority spokesman. This slowed traffic down and caused the turnpike to be congested.

Tom Feeney, a spokesperson for the turnpike said that the accident on Monday, which Morgan was involved in was the only fatal accident in the construction area.

Lewis Kay, Morgan’s spokesman, said he faces an "arduous" recovery after surgery on his broken leg, but his condition is stabilizing now. Morgan is known for being a cast member of “30 Rock” and was formerly a regular in the "Saturday Night Live" show.

Kay said that Morgan's fiancee was with him at the hospital and that he suffered a broken femur, a broken nose and several broken ribs as well.

Meanwhile Bill Simon, who is the President of Wal-Mart Stores Inc. said that "will take full responsibility" if the police will ultimately conclude that the truck malfunctioned and caused the accident.

According to Wal-Mart’s spokeswoman, Roper’s truck had advanced early warning system (EWS) that automatically slows the speed of the truck in case of traffic ahead. If the EWS failed then it is more likely the cause of the accident than Roper’s lack of sleep.

The National Transportation Safety Board on the other hand is looking at all possibilities to determine the true cause of the accident.

Wal-Mart believed that Roper was operating within federal regulations. Truck drivers are allowed to work up to 14 hours a day but only a maximum of 11 hours behind the wheel according to federal regulations. This is to ensure that drivers get enough rest and not snooze while on the road. Wal-Mart said that adhering strictly to federal regulations has always been their highest priority.

Morgan was returning to New York from a standup performance at Dover Downs Hotel & Casino in Delaware when the crash occurred. Aside from Roper’s truck and Morgan’s limo bus there were 6 other cars that got involved in the traffic accident and multiple injuries were also reported. McNair was a close friend and mentor to Morgan.

Friday, June 6, 2014

Kim Kardashian Not Happy With Ireland Honeymoon Escapade

The world just couldn’t get enough of the newlyweds and the succeeding plans they have arranged for themselves. After the sought after, star-studded, and extravagant Kanye West and Kim Kardashiantying of the knot last May 24 at the Fort di Belvedere in Florence, Italy, Kanye West decided to surprise his beautiful wife with their trip to Emerald Isle in Ireland. That should sound exciting and romantic, shouldn’t it? After all, honeymoons are supposed to be pleasant periods of time at the start of a fresh relationship when both parties are at their most euphoric phase. But it seems like Kim Kardashian, now Mrs. West, isn’t a bit thrilled about spending some intimate time with her husband on an isolated island that is miles away from home.

A trusted source reports that Kim confessed to her mother, Kris Jenner, while on her honeymoon about how much she is craving for the feel of shopping on an island that lacks luxury. She would complain to Kris over the phone about being bored and the fact that there are limited to zero high end retailers on the island. Kanye West planned a bike riding outing for the both of them but couldn’t handle the stress by themselves so they decided to bring two assistants with them. The five-star hotel that the couple stayed in while they were at Cork, Ireland wasn’t enough for Kim. 

The most famous among all the Kardashians has gotten so used to the lifestyle she lives as an international reality superstar that she has forgotten how to handle simple things on her own. I bet my bank account on her riding a bike with full make-up, what say you?

Kris Jenner has allegedly tried to convince her daughter to make the most out of the time with her new husband and at the same time calm her cravings down to a much submissive state but to no avail. Kim Kardashian wasn’t in the mood to hear her mother’s rants especially after Kanye revealed his plans of flying to Dublin to experience a private tour of Trinity College. Kim, with all her persuasive powers, urged Kanye to cancel the trip as the idea of going on a trip to a museum would only wear her off and further bore her to death. There isn’t much going on with Kim Kardashian other than shopping. Poor Kanye, he’s been trying so hard to impress his dreamgirl with everything his money could buy and his love could offer.

Kim Kardashian has lived under the spotlight for so long, flaunting her curves draped with only the most expensive designer clothes, living in multi-million dollar houses, driving high-end cars, and dining in five star restaurants that she has easily forgotten how important it is to stay grounded regardless of what fame and fortune brings.

Radar Online reports that Kim Kardashian flew back to her sanctuary, Los Angeles, last Sunday. The couple’s spokespersons had not commented on the issue during the press conference.

Giuliana and Bill Rancic’s Surrogate Suffer A Miscarriage

Giuliana and Bill Rancic have long before promised their reality show viewers of a shocking season finale and when the episode finally aired on international television, the revelation took us aback and crushed all of our hearts.

Giuliana and Bill have gone through a lot of procedures to increase their chances of getting pregnant. They both searched high and low, state after state, and doctor after doctor for answers to their inability to naturally conceive a child but to no avail. The gravity of their burden pushed them to a near breaking point after Guiliana was diagnosed with breast cancer. The whole world witnessed how much the couple both fought together as Giuliana drove fast into escaping the nightmare we all call cancer.With God’s grace, the blessing we have all been praying very hard and long enough for came on August 29, 2012, as Guiliana and Bill welcomed their first born via a gestational carrier after three unsuccessful in-vitro attempts. Bill revealed that it felt like they hit the surrogate lottery after meeting Delphine who bore Edward “Duke” Rancic. 

Ever since surviving cancer, Giuliana has become a renowned spokeswoman about breast cancer and early detection.

Now that Giuliana and Bill’s son is already turning two, they both decided that it was the best timing for them to expand their family. But only nine weeks into Delphine’s pregnancy,the unexpected happened. The dreadful news of a miscarriage shook the viewers when it was revealed during the couple’s reality show’s season finale. The Rancics admitted that since they were pretty close to getting into the safe zone of pregnancy, the loss of their second child saddened and emotionally drained them as it wasn’t something that they saw coming. Regardless of the many setbacks they have continuously experienced over time, the power couple has never ceased to amaze us with how they both remain strong and focused on the setting their eyes on the brighter side of life. Bill has reassured everybody by saying, “In times like this we rely on our faith. Once the tears went away we started to look towards the future."

Mr. and Mrs. Bill Rancic have not given up in trying to give their son Duke a sibling. Bill insisted that he and Giuliana are fighters and that they will both battle the odds out until Delphine is physically ready and willing to give baby number two another shot. Now that’s the spirit, Rancic! 

Giuliana thanks her supporters by saying, "We are incredibly appreciative of all the love and support from our viewers who have been on our journey for the past seven seasons and hope to have good news to share with everyone soon. We have had our share of ups and downs and our faith is strong therefore we know in the end, everything will be OK."
Through the years and all the Giuliana and Bill seasons, E!’s power couple has proved to us that each unfortunate event that takes them a step backwards drives them two steps forward.